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by Harold Kestenbaum
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by Michael Seid
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by Robert Hayes
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Franchising & Licensing: Two Powerful Ways to Grow Your Business in Any Economy by Andrew J. Sherman |
by Joe Mathews
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The go-to book for franchise information, now in its sixth edition
This proven, popular reference has been completely updated to better guide you through the current franchise environment. Real-life examples of both service- and product-oriented franchises and useful checklists prevent mistakes and save time and money. Contact information for state and federal franchising regulatory agencies and a listing of useful publications guide you to the resources you need. Robert Smith, founder of Granite Transformations, describes how he successfully opened franchises nationwide based on guidelines in previous editions
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