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The Educated Franchisee: The How-To Book for Choosing a Winning Franchise [Paperback]

Rick Bisio (Author), with Mike Kohler (Author)
4.9 out of 5 stars  See all reviews (10 customer reviews)
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Product Description

There is nothing more expensive than ignorance -- let The Educated Franchisee serve as your guide for selecting a franchise that meets your needs!

The Educated Franchisee will show you:
-How to find a franchise that is right for you
-How owning a franchise can create wealth
-Where to find quality franchisors
-What qualities franchisors look for
-How to gather information from franchisees
-How to make sure the franchise makes money
-How to confidently select the best franchise
-The five keys to success in owning a franchise

About the Author

As one of the most respected franchise consultants in the United States, Rick Bisio has guided thousands of people to great business decisions regarding business ownership and franchising. Rick has owned both franchised and non-franchised businesses. He has bought, sold and invested in businesses and worked as an advisor to others seeking the same. In this book Rick shares his secrets for success. Rick is a regular speaker on the topics of business ownership and franchising and currently lives on a small resort island in Florida with his family.

Product Details

  • Paperback: 212 pages
  • Publisher: Bascom Hill Publishing Group (May 12, 2008)
  • Language: English
  • ISBN-10: 0979846773
  • ISBN-13: 978-0979846779
  • Product Dimensions: 8.8 x 6 x 0.8 inches
  • Shipping Weight: 11.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.9 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Bestsellers Rank: #184,094 in Books (See Top 100 in Books)
    #6 in  Books > Business & Investing > Small Business & Entrepreneurship > Franchises
    #30 in  Books > Business & Investing > Industries & Professions > Purchasing & Buying

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Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
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Inside This Book (learn more)
Key Phrases - Statistically Improbable Phrases (SIPs): (learn more)
overall satisfaction, foundational knowledge, franchise disclosure document, franchise investigation, master franchisor, franchise consultant, franchise lawyer, entitlement thinking, existing franchisees, most franchisors, franchising industry, prospective franchisee, franchise relationship, franchise system, owner benefit, new franchisees
Key Phrases - Capitalized Phrases (CAPs): (learn more)
The Educated Franchisee, The Entrepreneur, The Employee, United States, Validating With Franchisees, Ground Rule, Area Development, Net Profit, Owner Benefit Year, Alternatives In Franchising, Speaking With Franchisors, Gross Income, The Use of Outside Experts, Entrepreneur Employee Startup, The Art, Expenses Labor, Financing Your Business, Matching Skills, Improving Your Chance of Success, Consciously Incompetent, Discovery Day, Unconsciously Competent, The Steps Of Franchise Development, Targeting Franchisors To Investigate, Leveraging Your Natural Fear
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Front Cover | Table of Contents | First Pages | Back Cover | Surprise Me!
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The Educated Franchisee: The How-To Book for Choosing a Winning Franchise
78% buy the item featured on this page:
The Educated Franchisee: The How-To Book for Choosing a Winning Franchise by Rick Bisio Paperback 4.9 out of 5 stars (10)
$12.89
The Franchise Handbook: A Complete Guide to All Aspects of Buying, Selling or Investing in a Franchise
10% buy
The Franchise Handbook: A Complete Guide to All Aspects of Buying, Selling or Investing in a Franchise by Robert Hayes Paperback 4.5 out of 5 stars (11)
$26.37
Street Smart Franchising
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Street Smart Franchising by Joe Mathews Paperback 4.7 out of 5 stars (23)
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Customer Reviews

10 Reviews
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4.9 out of 5 stars (10 customer reviews)
 
 
 
 
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10 of 11 people found the following review helpful:
5.0 out of 5 stars Get educated and get smart!, August 11, 2008
This review is from: The Educated Franchisee: The How-To Book for Choosing a Winning Franchise (Paperback)
Rick is the consummate franchise consultant. He exudes optimism, knowledge and first-hand experience. Unlike most books that jump in and tell you how to investigate a franchise, Rick spends the early chapters helping the person prepare for business ownership. He talks about leveraging your natural fear and creating your vision. Without those steps, how can you know if you've found the right franchise?

Then he covers the basics in his "foundational knowledge" chapters, followed by all the aspects of investigating a franchise. He naturally concludes the book with what to expect as a new franchisee.

Like any good teacher, there is a summary at the end of every chapter. Get out your highlighter and Post-it notes because you're going to be using them! There is so much valuable information in here, you'll want to make lots of notes.

This is a book not only to read, but to do. If you're serious about becoming a franchise business owner, then use this book as your roadmap and guide. You'll not only learn volumes about franchise businesses but you'll discover if you have what it takes to be a business owner as well. Thank you Rick.
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5 of 5 people found the following review helpful:
5.0 out of 5 stars The Educated Franchisee book review, June 11, 2008
This review is from: The Educated Franchisee: The How-To Book for Choosing a Winning Franchise (Paperback)
The Educated Franchisee by Rick Bisio is hands-down the best and most helpful book on how to be a successful franchise owner that I've read in 30 years. (FYI - I started my own business 30 years ago and grew it to more than $100 million in gross sales. I just wish this book had been available back then when I was starting out!)
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7 of 8 people found the following review helpful:
5.0 out of 5 stars One great read, June 11, 2008
This review is from: The Educated Franchisee: The How-To Book for Choosing a Winning Franchise (Paperback)
Having been a franchisee on numerous occasions, I was motivated to read this new book on the market, "The Educated Franchisee". I wish Rick Bisio would have written this book before 1985 so I could have benefitted by his knowledge and observations. His book has a permanent place in my select library of books on franchising. Anyone interested in a franchise business will be well served with this read.
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Most Recent Customer Reviews

5.0 out of 5 stars The Educated Franchisee is a must if you are considering owning a franchise.
Rick Bisio has business expertise, franchising experience and sincere interest in his readers and clients. Read more
Published 3 months ago by Lindy Blythe

4.0 out of 5 stars A good starting place
The book is a good motivator, but it is lacking in detail. It seemed a little bit too brief in areas that could use more information. The author makes many good points. Read more
Published 6 months ago by J. Michaels

5.0 out of 5 stars A must-read for anyone considering buying a franchise
The Educated Franchisee is one of the best books I have read on the topic of researching and buying a franchise. Read more
Published 13 months ago by Eric Stites

5.0 out of 5 stars A Must Read
Comprehensive, concise primer suited for anyone contemplating business ownership. Rick's writing style is free of extraneous, self-serving dialogue found in many business books... Read more
Published 16 months ago by Bob Canino

5.0 out of 5 stars Finding your path
This book is most helpful. Has been of great assistance to me in keeping my efforts focused on my path through the forest, rather than on the trees. Read more
Published 19 months ago by J. Stoltz

5.0 out of 5 stars Indispensable Guidance
An indispensable guide for the prospective franchisee, particularly if you're new to the world of franchising (like me), but I'd suspect even if you're an old pro, Rick's... Read more
Published 19 months ago by Walt Klein

5.0 out of 5 stars The Educated Franchisee
This is the best book on how to buy a franchise that I have read. Since I have been involved in franchising for 25 years I have read many. Read more
Published on June 10, 2008 by Kevin Olson

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